How to discover the bright spot of tablet leather case
Above all "window", surely leather product itself has particularity?
Not necessarily. We call it a commodity because it has some value that can be used. At a certain price, whoever has the highest value can have an advantage over the competition. In the actual market, the situation has changed because there is a communication problem.
Era of network, a network cable can reach every corner of the world, you can easily to introduce their own leather products to computer the customers, but also brought an unavoidable question, is the customer's experience, due to differences in language, expression ability, itself will make the product sell the difference, some people still stays in the description of the basic, Generalities, only said that their holster is good, good quality stage, not specific data or cases to support, so the first product introduction to achieve digital advantages, visualization, directly related to the interests of customers!
What we have said above is not any special, all this product has, similar or the same product, how to compete?
First: the image of digital leather case
Related to the interests of customers, this eternal, so that customers more profound grasp of your holster, this will eliminate a large part of the business will only say that their quality is good.
Second: enhance customer experience!
As mentioned above, the experience of the network era is very poor. We can only see it, but can't touch it and can't feel it. So we need to find ways to make customers feel it.
Sample is a good way absolutely, this is a very advantageous weapon, but the product value of many companies is quite high, the postage is quite high, the customer is not willing to pay, the company is not willing to pay, how to do? Do a demo for the client, live or video, so that the client can live in the scene.
Let's take a few examples: the safety net is a product to protect safety. When workers accidentally fall in construction, the safety net should be able to catch them and withstand the impact.
Detergent, sales personnel are to drink a mouthful, because many manufacturers are said that our products are pure natural extraction, do not contain chemicals and the like, this is not special, this is a must have characteristics, otherwise talk about what natural?
Pure cotton clothing, it is necessary to heat resistance, breathable sweat absorption, think about how to vividly reflect it?
Adhesive, the nature of itself is the solidification within a certain period of time, and the strength should be large, after solidification, with heavy percussion, the part of the adhesive is not cracked, the product is broken in other places, this is the adhesive must be done.
Therefore, as long as the product can achieve the claimed effect, to the customer with a variety of ways of intuitive display, this is the highlight, may not necessarily have absolute particularity!
Remember the American businessman who sold car safety glass? Everyone is selling, saying that my glass will be broken but will never hurt people, but he really took a hammer to hit the car glass, so that customers experience the nature of what he said!
This is the highlight of the product! From the product, from their selling points.
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